Monday, August 10, 2009

An interesting fact to note about the Downtown Elgin HarvestMarket is the additional shopping that consumers do in the businessdistrict. According to one of my recent consumer dot surveys, 26% ofthe people noted that they would be spending $1-$10 while on this tripat a local establishment. When I questioned what types of purchaseswere going to be made, most said that they ate or were going to eat at alocal restaurant like Quiznos. Additionally, 22% of the people surveyedmarked that they would be spending between $10 and $30. Some of therespondents in this category said that they were going to places likeMad Maggie's and Red Bar Winery.

These facts illustrate that the HarvestMarket draws consumers to the downtown Elgin area for more than just vendors selling fresh produce and specialty items. Local businesses are thriving and their long-term sustainabilityis being reinforced by the patrons that frequent the market each and every week. The downtown area is expanding rapidly primarily because of the support given to local businesses, and showing that Elgin is capable of considerable economic growth. Shopping at the Harvest Market is the first step in showing that you care about Elgin!

Keep it up!

My purchases:

Gloria's Gourmet Meats-One pink rose $1
Twin Garden Farms-Half dozen Mirai Corn $4

1 comment:

Craig said...

I'm glad to hear that downtown businesses are thriving! Can you talk a little more about this topic? I've heard through the grapevine that some of them are not thriving.

For instance, Villa Verone stopped having paid acts on Saturday night. Their jazz band was excellent and was half the fun of going there.

Anyway, I hope you're right!